Suddenly this fall, it seemed the LA2050 Challenge was everywhere. We were sent emails and stopped on the street – vote for a project that will better life in LA. Given one vote and so many potentially great projects, it was hard to understand where this was all coming from. Who was behind LA2050?

Windsor Square’s Tara Roth Behind LA2050, Larchmont Buzz

LA2050 organized an epic party celebrating the city in Grand Park. This week L.A. Letters spotlights each of these people and events to reveal the rising spirit across Los Angeles in October 2014.

Celebrate L.A. from Luis Rodriguez to the San Gabriels, KCET

There was a time when cities were largely shaped by powerful planners and politicians, developers and philanthropists. Now increasingly the wisdom of the crowds is being tapped, through crowdsourcing initiatives made widely accessible through the internet.

L.A. Designer: LA2050′s Tara Roth Talks about Crowdsourcing Civic Improvement, KCRW DNA

The foundation initially used its magazine GOOD as a venue for social engagement and recently pivoted to more direct civic involvement.

KCRW: L.A. Designer: LA2050’s Tara Roth Talks about Crowdsourcing Civic Improvement

Humor can be a powerful management tool. Humor reminds us of our collective humanity and renders even the worst decision tolerable. Although humor can manifest itself in widely different ways, humor is a trait shared across all cultures, ages and genders.

It’s OK, CEOs are allowed to laugh too, Smart Business Magazine

Today, the foundation behind LA2050—an initiative to draft a comprehensive road map for the city’s future—announced the winners of this year’s My LA2050 Grants Challenge, a funding competition with a difference: The public got to choose five of the 10 winners, who will share a $1 million bounty.

Young L.A. Is the Real Winner of LA2050, CityLab

LA2050 and The Atlantic hosted a virtual Twitter party to kickoff the conversation about discovering urban solutions to global problems taking place at this year’s CityLab event.

You Asked, They Answered L.A. leaders and city activists answer virtual questions at LA2050 and The Atlantic’s Twitter party online, The Atlantic

The president of Goldhirsh Foundation launched LA2050, a civic advocacy program that invests in the future of L.A.

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